Impact of Digital Technology Intervention on Organizational Change Management in Uttarakhand

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Priya Gupta, Satyendra Arya

Abstract

This study examines the impact of digital technology intervention on organizational change management in companies operating in Uttarakhand. With increasing adoption of digital tools, organizations are undergoing rapid changes in communication, work processes, and decision-making structures. The study focuses on understanding the level of digital intervention, perceptions of employees and managers, and the challenges and benefits associated with digital change initiatives. Primary data was collected from 200 respondents, including employees, middle-level managers, and managers, using a structured questionnaire. Descriptive research design was applied, and statistical tools such as frequency analysis, descriptive statistics, normality testing, reliability analysis, and hypothesis testing were used for data analysis.


The findings reveal that digital technologies play a significant role in managing organizational change. Respondents largely agree that digital tools improve communication efficiency, streamline work processes, and support faster decision-making. Normality and reliability tests confirm the suitability and consistency of the data. Hypothesis testing using t-test, correlation, ANOVA, and chi-square tests shows a significant relationship between digital technology intervention and effective change management practices. The study highlights the importance of leadership support, employee readiness, and training for successful digital change implementation. Overall, the research concludes that digital technology intervention positively influences organizational change management and contributes to organizational effectiveness in the Uttarakhand region.

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