Banjara Community Seizing Opportunity to Escalate Their Business: A Study of Banjara Market at Gurugram, Haryana

Abstract

Gurugram is known well for its thriving IT sector and corporate presence, it’s another special highlight is the local flea market that sells a wide variety of home decorative items at reasonable prices. Named after the nomadic tribe “Banjara”, the market stands as a center of attraction for both the locals as well as tourists. Banjaras are the largest ethnic group in India with a population accounted to nearby 10 crores in year 2013. These artisan sells their handmade products and have seen customers coming to them from different parts of India purchasing in bulk. But apart from their brighter side, they have to face a lot of challenges the local governing body from time to time comes and asks them to shift to another area because of this constant shifting these artisan faces huge losses. Lack of permanent address proofs even deprive their children from getting admission in the local schools and they can’t take benefits out of many government policies.  Further, there are no proper sanitation facilities, permanent homes and health facilities for them.