An Empirical Analysis of Customer Satisfaction with Residential Solar Rooftop Installations in Kannur, Kerala

Abstract

The rising demand for sustainable energy and the pressing need to address climate change have accelerated the adoption of renewable energy technologies across India. Among these, solar rooftop systems have emerged as a viable and eco-friendly solution for household energy needs. This study examines consumer satisfaction with household solar rooftop products in Kannur district, Kerala a region noted for its progressive stance on environmental issues. Through surveys and interviews with users, the study evaluates key factors influencing satisfaction, including system performance, installation quality, maintenance support, cost-effectiveness, and post-installation service. The analysis reveals that while awareness and adoption rates are steadily increasing, gaps still exist in service delivery and after-sales support. Consumers generally express satisfaction with the environmental and financial benefits, but concerns persist regarding technical reliability and vendor responsiveness. The study also highlights the role of government incentives and local agencies like KSEB and ANERT in shaping user experiences. Overall, the findings offer valuable insights to enhance policy formulation, improve service standards, and promote wider acceptance of solar energy systems in household sectors.